Step 1 of 10
Base Product
The variation family starts with one base product in the storefront catalog.
Start with the parent product that will hold the variation family.
The base product must be online to appear on the storefront.
The base product must be searchable to appear in search and category listing results.
| Attribute | Values |
|---|---|
| color | red, navy |
| size | small, medium |
The base product defines the variation dimensions shoppers will choose from.
| Product ID | Color | Size | Online |
|---|---|---|---|
| No variations assigned yet | - | - | - |
Variation products will appear here after they are created and linked back to the base product.
Variation products can stay online so the selected SKU remains orderable.
Use this when the variation SKU should also remain searchable under your storefront setup.
Keep the second variation aligned with the storefront visibility rules used for your catalog.
| Attribute | Values |
|---|---|
| color | red, navy |
| size | small, medium |
| Product ID | Color | Size | Online |
|---|---|---|---|
| VAR-TEE-RED-S | red | small | |
| VAR-TEE-NAVY-M | navy | medium |
Both variation SKUs are now linked to the base product.
| Navigation Catalog | Category | Default | |
|---|---|---|---|
| storefront-catalog-m | mens-performance-tees |
Assign categories on the base product so the full variation family appears in storefront navigation.
| Quantity | Price | |
|---|---|---|
| $ |
Pricing is maintained on the individual variation SKU.
Inventory is also maintained on the individual variation SKU.
| Quantity | Price | |
|---|---|---|
| $ |
Every variation can have its own sell price.
Every variation should have its own available quantity.
Choose Variation
Use this checklist when building or reviewing a variation family in Business Manager.
Step Guidance
Create the parent product first. This base product owns the variation model, category assignment, and storefront visibility.
Create each variation product separately, then assign it back to the base product from the Variations tab.
Assign the base product to a storefront category. This is what makes the variation family browsable from category pages.
Set price and inventory on each variation product, not on the base product.
Preview the base product on the storefront and confirm the variation family is visible.
Use the final summary as a quick reminder of what belongs on the base product and what belongs on each variation.
Rule of thumb: categories and storefront visibility live on the base product; price and inventory live on the child variation SKUs.
Your feedback helps us make this simulation better.
Your feedback has been recorded.